Wednesday, January 26, 2011

CRA's Trauma Scene Clean-Up Course - FULL!

Trauma Scene Clean-Up - Class FULL!!
Instructor: Kent Berg
Location: Santa Fe Springs, CA
Date: January 24th-26th 2011

Monday, January 10, 2011

CRA's Newest Member Update!

CRA would like to introduce our newest members:

Shawn Abhababian with Coit Services, Inc.
Sharon Brady with Construction 911, Inc.
Tiffany and Brett Lawton with Lawton Construction.
Aleshia Chambers with Servpro of Napa County.
Ivo Eduardo Villegas with Bio-Hazard Techs.
Jacqueline Sutton with Orly's Draperies & Interiors, Inc.
Phil Roberts with Bartwood Construction.
Rudy Benavidez with Air Clean Environmental, Inc.
Rick Walker with Water Damage Recovery.
Edward Riley with Tahoe Mold & Water.
Meladee Gardells with Kern Special Services, Inc.

Thank you to all of our Members. We are happy to have you as a part of our team!

Friday, January 7, 2011

Business Plans vs. Strategic Plans

Business Plans vs. Strategic Plans - by Karen Wells

The first thing a business owner usually says to me is "I need a business plan." Most often, this is not actually the case. The business owner generally has a misunderstanding of what a business plan will do for them. A business plan is usually a beginning point in requesting capital from government grants, bank loans or private investors. If your business is in need start up capital or expansion capital, then you will definitely need a business plan. However, if the business is self-funded, then creating a business plan is a daunting task which is generally a waste of time.

What these business owners actually need is a strategic plan. Business plans are concept-based wherein strategic plans are activity-based. The strategic planning process we use at Success in Sneakers is called Business Success Mapping. After examining the process used in a multitude of business, we suggest using a one-page strategic plan that covers a span of 5 years. Anything more than 5 years is difficult for the business owner and core team to mentally digest and set with clarity. The idea is to gain clarity and determine exactly the activities that need to be done on a yearly, quarterly and daily basis.

Business Success Mapping is like a GPS system for your business. To best explain this concept, think about using a GPS systems in your car. When you get in the car, you turn on the GPS device, which bounces a signal to a satellite and pinpoints your exact location. You then enter your destination into the device. The device calculates the best route to get you from where you are to where you want to be. In driving, we also know the shortest route in mileage is not always the shortest route in travel time. A Business Success Map will allow you to pinpoint where you are in your business, where you want to be, and the exact activities that will need to be done on a daily basis to ensure you will reach your 5 year goal.

Each activity is assigned to a person, with the resources and timeline for completion. Accountability is then held by way of daily huddles and weekly team meeting. The meetings and generally facilitated by a business mentor or manager. They serve as the "GPS lady" to get you back on track when you've missed a turn, turned the wrong direction, or just simply need to step on the gas in order to reach your destination on time.

White business plans are not necessary for every business, operating your business without a solid Business Success Map can be the equivalent of playing Russian roulette. As business owners, we invest too much time, money and energy into being successful. We have a responsibility to our employees, vendors, family and community to ensure we are doing the right things in our businesses. A business without an action plan is a business that actively plans to fail.

Stay tuned for upcoming webinar and workshop information!

By Karen Wells
Success In Sneakers